Printed Mugs: How It's Done

One of the most amazing things and perhaps one of the first experiences that cause us to wonder is how letters and signs can be printed on the surface of a very shiny and seemingly slippery mug. While this may be difficult many decades ago, modern technology allowed man to churn out Printed Mugs in quantities unimaginable few generations ago. And this is for the good of promotional companies that use these mugs as corporate gifts. More of them means that there are more weapons for promotions. But going back to the question of how prints are caused on mugs, the following are the most common techniques:

The most common technique in printing mugs is to use specialised paints made from resins that stick like glue to the surface. This specialised paint is available in glossy colours. So the print itself is as glossy as the mug.
Another technique is by blowing hot air into the freshly applied pigment. The hot air evaporates any air molecule in the pigment, contracts it, and makes it stable and sticks to the mug well.
Although not strictly a type of printing, some Printed Mugs undergo a mini-engraving process. A handy engraving device operated with a battery lightly taps the surface of the mug in light and quick successions to create an impression without breaking the mug. Once the impression is made, a layer of paint may be applied to it for the finishing touch.

Weapon for Personalisation Being able to create Printed Mugs is a very important strategy for companies especially for those that want to become personal with their clients. Thanks to Printed Mugs, companies can now have something that will allow them to touch base with their customers even during special occasions. As a result, some clients develop an unwavering sense of loyalty to the businesses and products they patronise. One of the predictable outcomes of using personalised promotional products is that the product is treated in a special manner. This means that the recipient treats the product as something that is very special. This is the reason why many examples of Printed Mugs are not found on the coffee mug rack but lying idle in a display cabinet. With such a special promotional gift, who will want to neither part with it nor diminish its elegance by using it as if it is just an ordinary item? For promotional companies, this is good news because this means that the promotions are reserved.

Our team at Budget Promotion knows exactly what you need to complete your promotional campaign. We offer a comprehensive and extensive online brochure of thousands and thousands of products and items on various themes related to promotions such as Corporate Gifts. All you need to do is choose, we'll do the rest for you. Your marketing campaign will be in safe hands with us at Budget Promotion.