Printed T Shirts
What’s in a name? Well, plenty actually and you only need to take a walk down the street (any street) to see brand names on every second breast pocket, logos front and back on tops, caps printed with famous insignias. Why do you think each and every popular clothing brand emblazons their products without giving you the option, one way or another?
You could argue we’re suckers for would be style and brand association, and we welcome the “badge”. Remember your first pair of Wranglers/Levi’s/Lee jeans? Bet that memory is stronger than the mail order run of the mill ones your mother bought you throughout your school years….
Branding is as important now as it was 20, 30, 40 years ago except the practise is now open affordably to many of us. Take printed t shirts for example, to have a run printed with a single colour on a colour fast cloth would have set you back a small fortune in days gone by.
Now, they can be custom printed for as little as $4.86 + GST each – that puts stylish branding within the reach of most small businesses and clubs.